Designs of the Week: Social Entrepreneurship

By guest authors Charles W. Bush and Kathy Hwang of 3Strand Innovation, a brand, design and business consultancy

Social entrepreneurship is a topic that is close to our hearts because we believe that this is an area where effective interaction between design, business and technology is most needed. As many people are mindful of their finances this year, the market is showing trends of customers mixing gift-giving with philanthropy. Here are some of our favorite jewelry designs that support social entrepreneurs around the world.

Shades of the Sunset Pendant
We found the warm, twisting color gradient of this pendant unique and striking. However, while we love the pendant, the website gives off the feel of a late-night infomercial selling Obama dinner plates, and does not encourage customer trust. As is the case for many social enterprises, the website experience for this company needs serious design help.

46664 Bangle
This subtle and iconic bracelet supports Nelson Mandela’s mission to fight AIDS.

River Bracelet
This bracelet shows a good application of the contrast between polished and oxidized silver as well as nice dynamic linework. Purchases support a small-scale craftswoman from Thailand who shares her personal story on the website.

Jacks and Stars Necklace
Postmodern and delicate, this necklace supports Patricia Jara, a Peruvian craftswoman.

The Barrel Bracelet
A bold design is a good way to go when the purchase represents a way to empower women artisans. This silver cuff bracelet is a perfect for the women who control the room just by entering it.  The Thai artisan who made it hopes that one day Chiang Mai silver arts will become recognized internationally, just like any other designer brand from Italy.

This segment is a part in the series : Designs of the Week