Thought Leaders in Internet of Things: Daniel Raskin, VP of Strategy at ForgeRock (Part 3)

Sramana Mitra: Let’s take those uses cases in automobile and transportation. Can you give us your perspective of what you’re observing in those industries when it comes to IoT adoption? What is happening in IoT adoption in the automobile industry? What is happening in the IoT adoption in the container business?

Daniel Raskin: There are two things that are happening. There’s a great article by Michael Porter in Harvard Business Review that talks about connected things. He does a really great job of talking about where we’re at. Where I see we’re at is the whole concept of creating the next generation software platform. We’re spending a lot of time with vendors like Intel that are trying to figure out how to construct the next generation stack for those enterprises to consume and implement. With the Toyotas of the world, what we’re seeing is they’re focused today on implementing basic IoT use cases.

I had mentioned earlier about using existing platform-registered devices and registered users and associate them. They’re also trying to get their mind around the bigger opportunity here. They’re trying to understand what it means to implement a software platform that transforms how people engage with the world using real-time context. That requires a different type of platform. You have vendors who are un-traditional players—not the Oracles, CAs, and IBMs of the world, but the ForgeRocks and Intels working together and trying to construct new types of platforms for managing software.

Sramana Mitra: Who does the vertical? I think there are components in the stack that Intel and ForgeRock can provide, but the vertical heuristics of how all that plays is not the core competency of any of these players.

Daniel Raskin: What we tend to see there is a lot collaboration with the verticals.

Sramana Mitra: Are there vendors who are providing an integrated solution or are these system integrators who are custom-designing these solutions right now?

Daniel Raskin: It’s a little of both. The vendors are providing the core software. Traditionally, identity has crossed every vertical. It’s never been vertical-specific.

Sramana Mitra: I’m not talking about identity. I’m talking about the vertical heuristics. I know identity is your main interest. I’m trying to understand since you brought up stuff that are broad areas where IoT has potential.

Daniel Raskin: It’s a mix of all of the above. Companies like Accenture and Deloitte are working with specific verticals to customize and implement their specific requirements leveraging the non-vertical specific platforms. A lot of it is still in the exploration stage. A lot of it is still involves sitting down with company like GE to understand their world and requirements to modify those platforms. They’re doing those customization jointly.

Sramana Mitra: I guess where I’m going with the thought process is, do you think there is an opportunity for a vertical player to actually build software solutions or software hardware combo solutions for the transportation market, for instance. Are these significant vertical market solution opportunities?

Daniel Raskin: Personally, I don’t’ see that happening. It’s no different than software sans IoT in that sense. All of these verticals are buying from non-vertical specific vendors and customizing. In terms of what I’m saying and conversation engagements, their wanting the architecture for IoT across verticals doesn’t necessarily shift a ton in terms of the back-end use cases. They want to buy from an off-the-shelf vendor in that sense. We’re not seeing specific vertical products pop up or vendors in specific verticals that are selling targeted solutions.

This segment is part 3 in the series : Thought Leaders in Internet of Things: Daniel Raskin, VP of Strategy at ForgeRock
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