Thought Leaders in Cyber Security: Anand Adya, CEO of Greenlight Technologies (Part 1)

Cyber Security is fraught with all sorts of risks. We discuss application security here as it pertains to malware intrusion.

Sramana Mitra: Let’s start by introducing our audience to you as well as to your company.

Anand Adya: It has been exciting times in the company. It’s especially a challenging time for the industry in general to adjust the security and regulation-related topics. I’m the Founder of Greenlight Technologies. I’ve been a technocrat for the past two decades having worked with esteemed organizations like Pricewaterhouse and Andersen Consulting and part of two successful startups before this.

I have always been in the tech space. Greenlight was started with the mission of helping companies automate risk compliance initiatives. We certainly have come a long way in terms of the core alignment agenda that we had set out to do, and how we see the dynamics of security and compliance in today’s world.

Sramana Mitra: What kind of customers do you work with? Are these major enterprises mostly?

Anand Adya: What really matters is the aspirations and the goals of senior executives in terms of risk appetite. This is where we have a healthy balance of smaller and large enterprises in our portfolio because our solutions are geared to scale up or scale down depending on the needs, priorities, as well as other macro circumstances that companies are facing. We have customers from all categories.

Sramana Mitra: Where is your sweet spot? People have different budgets and, as you said, people have different priorities. Where is the bulk of your business? Is in the mid-market space? Is it in the enterprise space? Where are you seeing traction?

Anand Adya: Historically, the bulk of business has come from the enterprise space only because the pain is felt significantly more and at a bigger magnitude in enterprises. Having said that, when it comes to security, we are now seeing equally high need that’s in the market to address those concerns. We are geared up to take on that market. I’m talking about mid-market. Obviously, what changes is the delivery model, mechanism, and pricing. We have all those flexibilities.

Sramana Mitra: The reason I’m pushing you on this topic is to get an answer to a simple trend question. Are you seeing mid-market companies adopting cyber governance in significant numbers at this point of the industry?

Anand Adya: I would say that there is a heavier concentration of large enterprises who demand this solution but cyber governance has to be ruled in the context of, not just government and compliance, but also risk. When it comes to risk management, the mid-market is also feeling the pinch these days. They are facing risks that are very adverse and can essentially disrupt the business continuity. We are seeing some interest. The trend is very encouraging.

This segment is part 1 in the series : Thought Leaders in Cyber Security: Anand Adya, CEO of Greenlight Technologies
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