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The Startup Velocity Question: AI Blah Blah Blah

Posted on Friday, May 24th 2024

There’s an AI blah blah blah phenomenon right now all over the industry!

“Product growth is plateauing or declining but we have AI that will rejuvenate everything …”

Well, AI will do what?

What is the exact positioning of your AI offering?

Yes, AI can do a lot of things, but how does it leverage your existing customers, your channel, your domain expertise?

No, this 30,000 ft level AI blah blah blah is not going to achieve anything at all unless you can pinpoint a laser sharp positioning of the critical pain, the product, the target customer, the sales cycle, etc.

And the market is the opposite of frothy right now, so the Buyers are wary.

Buyers are also overwhelmed with a collective AI blah blah blah from the entire industry!

So please be precise.

Key Takeaways:

  • Many companies are claiming AI will rejuvenate their declining product growth.
  • Vague AI claims without specific positioning are ineffective.
  • The current market is making buyers wary and overwhelmed with generic AI claims.
  • Precision in AI positioning and strategy is essential for success.

My Question to You:

Have you defined a specific AI-powered use case for your product?

If you think you need help, consider 1-on-1 Private Consulting with me. I will diagnose and create a path forward in an hour.

Photo Credit: Brian Penny from Pixabay

This segment is a part in the series : The Startup Velocity Question

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