2025 Resolution: Fix Your Startup TAM to Be Fundable

What are your 2025 priorities? Is becoming fundable among them?

Total Addressable Market (TAM) is critical for any new product or service. Why? Because TAM makes or breaks a startup’s Strategy and, as a result, its Fundability.

Entrepreneurs operate under the misconception that a very large multi-billion dollar TAM representation is how you raise funding.

No you don’t.

You have to present a DEFENSIBLE Bottom-Up TAM model. Top-Down, Pie-in-the-sky TAM is irrelevant to investors.

Let’s dive deeper.

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This segment is a part in the series : 2025 Resolution