The Social Media Management Software (SMMS) market has been consolidating rapidly with companies like Oracle, Google, Salesforce, and Adobe making significant SMMS acquisitions in 2012. To compete, Billion Dollar Unicorn Sprinklr has been on an acquisition spree, rolling up seven SMMS startups in 18 months.
The worldwide SaaS enterprise applications market was worth $22.6 billion in 2013 and is expected by IDC to increase to $50.8 billion by 2018, representing a CAGR of 17.6% for the period. Overall applications market in 2013 was $135.9B. From 16.6% in 2013, SaaS is expected to account for 27.8% of the worldwide enterprise applications market. The
According to eMarketer, worldwide business-to-consumer (B2C) e-commerce sales are expected to reach $2.3 trillion by 2017. Billion Dollar Unicorn Club member Pinterest is eyeing this market with its recent launch of Buyable Pins. This comes amid the rise of discovery-driven commerce apps such as Fancy, Wish, and Wanelo and the e-commerce plans of Facebook and Twitter.
Analyts expect the digital education market to quadruple in size to $450 billion over the next five years. Chegg (NYSE: CHGG) is moving away from its traditional textbook rental service to focus on this disruptive market.
A BIA/Kelsey report forecast that US local ad spending via mobile would soar more than 54% in 2015, from $4.27 billion to $6.58 billion. However, the sector is also seeing increasing competition, that is affecting the consumer review site Yelp.
IT organizations are increasingly under pressure to optimize the availability and performance of their applications and key business services. According to a Research and Markets report, the application performance management (APM) market is expected to grow from $2.72 billion in 2014 to $ 4.98 billion by 2019, at a CAGR of 12.86%. Billion Dollar Unicorn
The online travel industry is seeing rapid consolidation as Priceline and Expedia look to dominate the industry in the face of competition from new rivals like Google. While Priceline is expanding into new areas with acquisitions like OpenTable, Expedia has been on an acquisition spree to gain scale. Priceline’s Financials Priceline’s (NASDAQ: PCLN) second quarter
Across the globe, enterprises are making huge investments for leveraging data analytics tools and technologies to provide customized offerings and improved digital engagement with customers. By 2018, the market for data analytics is expected to be worth $48.3 billion. Enterprises are now increasingly outsourcing the data analytics processes to less expensive locations like India. According